Top 10 Market Research Outsourcing Companies

Market research is the backbone of any business strategy, but doing it in-house can be costly and time-consuming. According to studies, outsourcing market research can save businesses anywhere from 20% to 50% on costs compared to building an internal team. 

For example, outsourcing market research to top firms can start at just $7/hr, compared to paying salaries, benefits, and overheads for an in-house team. It’s not just about savings—outsourcing ensures you get expert insights from specialists who’ve spent years studying market trends.

Our Methodology to Rank Top 10 Market Research Outsourcing Companies

To list the top market research outsourcing companies, we have analyzed the following factors:

• Physical Location
• Language Expertise (Spoken and Written)
• Expertise and Experience
• Range of Services
• Response Time and Availability
• Scalability and Flexibility
• Market Research Expertise 
• Reputation and Client Testimonials
• Communication Skills
• Tools Integrations

We scaled them on a rating that ranged from 1-10, and then the total score of each company was calculated. The company with the highest score was ranked as the top market research outsourcing company. 

1. HiredSupport

HiredSupport is a market research outsourcing company based in California, USA. This agency was founded in 2010 and has been serving more than 100 clients across the globe for almost a decade now. This company has served multiple clients from different industries, making it the top choice for business owners.

But how does HiredSupport help business owners through virtual assistants? 

This market research company has very affordable rates starting from just $7/hr. It means that small businesses can kickstart and scale operations without breaking the bank. 

Small businesses such as Healthy Stuff, FIXD, Cointree, and many more. HiredSupport provides market research services to these companies and has helped increase their CSAT score by 37% and reduce query response time by 41%. 

For its extensive and in-depth services, HiredSupport has been featured in major media outlets such as CNN, Hubspot, and Zapier. 

This agency has a rating of 4.9 stars on Clutch, which makes it a trustworthy option for small businesses looking to outsource their market research operations.

What Market Research Services Does HiredSupport Offer? 

HiredSupport provides the following market research outsourcing to businesses along with others such as: 

• Competitor Research
• Product Research
• Customer Research
• Branding Research
• Quantitative Research
• Primary Research

Free Trial and Pricing

HiredSupport’s pricing starts from $7/hr. This is one of the few market research outsourcing companies in the USA that offers a 7-day free trial. 

2. Ipsos

Ipsos was founded in 1975 and has grown into one of the largest market research companies in the world. The company has built a strong reputation for its ability to deliver accurate and reliable data-driven insights. With over 18,000 employees across 90 countries, Ipsos serves a wide variety of industries, including healthcare, consumer goods, media, financial services, and automotive. 

Ipsos focuses on providing research methodologies that help businesses understand consumer preferences, track market trends, and improve their products and services to stay competitive in the global market.

Services Offered

• Consumer and product research
• Healthcare studies
• Public opinion polling
• Brand tracking and performance analysis
• Data analytics and forecasting

Free Trial and Pricing

Ipsos offers customized solutions with pricing depending on the project’s complexity. This market research company doesn’t offer a free trial. 

3. Frost & Sullivan

Frost & Sullivan was established in 1961, and since then, it has positioned itself as a leader in providing market research and growth consulting services to businesses across the globe. The company specializes in areas such as information technology, automotive, healthcare, energy, and industrial automation. 

With clients ranging from startups to Fortune 500 companies like IBM and Siemens, this market research outsourcing company’s insights help businesses navigate challenges, identify growth opportunities, and remain competitive in their industries. 

Services Offered

• Market trend analysis
• Competitive benchmarking
• Technology assessment and innovation insights
• Customer analysis
• Strategic consulting

Free Trial and Pricing

Frost & Sullivan’s pricing depends on the project’s scope. This market research outsourcing company doesn’t offer a free trial. 

4. StartUs Insights

StartUs Insights was founded in 2014, StartUs Insights has become a leader in trend analysis and market research, particularly for high-tech industries. StartUs Insights serves clients in industries like fintech, artificial intelligence, automotive, and clean energy. 

By leveraging AI-driven tools, this market research outsourcing company can track over 20,000 trends and provide businesses with actionable insights that help them innovate and stay ahead of competitors. They have worked with companies ranging from tech startups to major corporations such as Bosch and Daimler.

Services Offered

• Trend analysis
• Startup scouting
• Market landscape assessment
• Strategic insights for innovation

Free Trial and Pricing

StartUs Insights offers tailored pricing based on business needs. This market research company doesn’t offer a free trial.

5. Zion Market Research

Zion Market Research, founded in 2014, has quickly established itself as a leading provider of market research across a wide range of industries. The company specializes in delivering detailed reports on industries such as healthcare, technology, energy, chemicals, and consumer goods. 

This market research outsourcing company serves clients worldwide, helping them understand market dynamics, growth opportunities, and competitive landscapes. Their clients include industry giants like Pfizer, Microsoft, and General Electric. 

Services Offered

• Market size and forecasting
• Product segmentation analysis
• Competitive analysis
• Consumer behavior studies

Free Trial and Pricing

Zion Market Research doesn’t disclose its pricing strategy on the website. This market research doesn’t offer a free trial. 

6. MarketsandMarkets

MarketsandMarkets was founded in 2010 and is one of the fastest-growing market research firms globally. They have made a name for themselves by offering in-depth research on emerging markets, particularly in the technology, healthcare, and energy sectors. 

This market research outsourcing company has served clients from various industries, including telecommunications, automotive, and biotechnology. Some of their notable clients include Siemens, Intel, and Honeywell. Their expertise lies in identifying high-growth opportunities and helping businesses capitalize on market trends that drive innovation and expansion.

Services Offered

• Industry trend reports
• Revenue impact analysis
• Business model innovation
• Customer insights

Free Trial and Pricing

MarketsandMarkets doesn’t disclose its pricing strategy on the website. This market research company doesn’t offer a free trial. 

7. Forrester Research

Forrester Research was founded in 1983, this market research outsourcing company has become a thought leader in the intersection of business, technology, and customer behavior. Forrester’s reports and consulting services focus on how emerging technologies impact industries like retail, finance, healthcare, and telecommunications. 

This market research outsourcing company has served clients including Microsoft, Adobe, and Cisco, providing them with insights to navigate digital transformation and customer experience improvements. Forrester’s data-driven research helps businesses create strategies to stay relevant in an ever-changing marketplace.

Services Offered

• Digital transformation research
• Customer experience insights
• Market trend forecasting
• Strategic guidance for tech integration

Free Trial and Pricing

Forrester doesn’t disclose its pricing strategy on the website. This market research outsourcing company doesn’t offer a free trial. 

8. Mintel 

Mintel was founded in 1972 and has since become a global leader in consumer market research. With offices in multiple countries, Mintel provides businesses with essential insights into consumer behavior, trends, and preferences across a variety of industries, including food and beverage, beauty and personal care, finance, and retail. Some of their major clients include Nestlé, L’Oréal, and PepsiCo. 

Services Offered 

• Consumer trend analysis
• Industry reports
• Brand development research
• Market forecasting

Free Trial and Pricing

Mintel operates on a subscription model, with pricing starting at $40/hr. A free consultation is offered before services begin.

9. Kantar Group

Kantar Group, founded in 1992, is one of the world’s leading data analytics and market research firms. The company serves industries such as media, advertising, retail, and healthcare. Kantar’s clients range from global brands like Coca-Cola and Unilever to government agencies and media companies. 

This market research outsourcing company’s expertise in advanced analytics, brand tracking, and consumer insights allows businesses to make more informed decisions, optimize marketing strategies, and better understand their audiences.

Services Offered 

• Brand Tracking
• Consumer & Shopper Insights
• Customer Experience Management (CX)
• Product Development
• Advertising

Free Trial and Pricing

Kantar Group doesn’t disclose its pricing strategy on the website. This marketing research outsourcing company doesn’t offer a free trial. 

10. Gartner

Gartner was established in 1979, it is renowned for its research and consulting services in the technology sector. Gartner has been instrumental in providing insights on digital transformation, information technology strategies, and innovation to its clients, including Google, Amazon, and IBM. 

This market research outsourcing company serves industries such as retail, healthcare, financial services, and manufacturing, offering market research reports, advisory services, and data analytics that empower businesses to leverage technology for competitive advantage.

Services Offered 

• Market Forecast and Analysis
• Market Share Report
• Competitive Analysis
• Industry Reports
• Vendor Feasibility Report

Free Trial and Pricing

Gartner doesn’t disclose its pricing strategy on the website. This marketing research outsourcing company doesn’t offer a free trial. 

Conclusion

If you are unsure about which market research outsourcing company to opt for? I would recommend choosing HiredSupport. This market research company has 4.9/5 stars on Clutch, meaning that businesses trust this agency for outsourcing services. 

HiredSupport offers businesses a 7-day free trial and if you are satisfied with the services you can start for just $7/hr. They have researchers and experts available round the clock to help scale your business. 

You can also request a quote from their sales team (1 (800) 655-5891, email: [email protected]) to measure how much you can save by outsourcing to HiredSupport.